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5 Reasons You Might Want to Cut Back on Drinking (And How To Do It)

5 Reasons You Might Want to Cut Back on Drinking (And How To Do It)

Cutting back on drinking isn’t just for Dry January or New Year’s resolutions. Whether it’s a regular Tuesday or a special birthday, many people are asking: Why am I drinking now? How does this make me feel? Could I be doing this differently? If those thoughts have ever crossed your mind, you’re not alone. And no, you don’t need to have a "problem" to want a change. Sometimes the biggest shifts start with the smallest taps (literally).

Does Cutting Back on Drinking Improve Mental Health?

Does Cutting Back on Drinking Improve Mental Health?

Researchers in rural Japan studied how alcohol use and tolerance relate to mental health among farmworkers. They found that heavy drinking was strongly linked to psychological distress, but only in people with high alcohol tolerance.

How Cutting Back on Drinking Can Help Parents Foster Healthier Habits for Themselves and Their Kids

How Cutting Back on Drinking Can Help Parents Foster Healthier Habits for Themselves and Their Kids

Many parents feel pressure to drink at social events, often to fit in or seem fun. However, excessive drinking can harm their parenting and emotional connection with their kids. By practicing mindful drinking—being aware of why and how much they drink—parents can create a healthier environment for themselves and their families. This shift not only benefits their well-being but also sets a positive example for their children, encouraging open conversations about alcohol and moderation.

Why Are So Many Americans Stopping Drinking?

Why Are So Many Americans Stopping Drinking?

A growing number of Americans are choosing to skip alcohol, with 30% now abstaining, according to a recent poll. This shift reflects a cultural trend towards healthier living and mindfulness. Many cite health concerns and the rise of tasty non-alcoholic drinks as key reasons for their choice. As society becomes more accepting of sober lifestyles, it’s easier than ever to enjoy social gatherings without alcohol, making it a great time to rethink your own drinking habits!

7 Surprising Benefits When You Cut Back on Drinking

7 Surprising Benefits When You Cut Back on Drinking

While we all love winding down with a drink at the end of a long day, sometimes one turns into five and you're rethinking that drinking, am I right? But there are SO MANY GREAT THINGS about skipping that second drink (or fourth... we aren't here to judge). Let’s dive into the seven awesome benefits of dialing back those cocktails and embracing a more balanced approach.

Why Cutting Back on Drinking Works Better with a Team

Why Cutting Back on Drinking Works Better with a Team

If you’ve ever tried to cut back on drinking by yourself, you know how hard it can be. It can feel like a lonely, uphill battle. But what if it didn’t have to be that way? What if it could feel like progress, like momentum, like leveling up, with support from friends or a like-minded community?

Can Cutting Back on Alcohol Really Lower Blood Pressure?

Can Cutting Back on Alcohol Really Lower Blood Pressure?

Scientists pulled together data from 36 clinical trials involving nearly 3,000 people. These trials measured what happened when people changed their drinking habits—sometimes cutting alcohol in half, sometimes quitting altogether—and then tracked their blood pressure. The results give us a clearer answer than we’ve ever had before!

Why We're Good: The Science Behind the App

In an era where nearly half of Americans plan to drink less alcohol, the traditional approach to
alcohol moderation, characterized by shame, isolation, and all-or-nothing thinking, is failing to meet the needs of the growing "sober curious" movement. I'm Good represents a paradigm shift in alcohol moderation technology, combining cutting-edge behavioral science with team-based support and thoughtful gamification to create sustainable, intrinsic motivation for healthier drinking habits.

Image of people drinking at the bar

FAQs About the "I'm Good" App

Here are some frequently asked questions about the app!

What is “I’m Good”?

“I’m Good” is a team-based mindful drinking game where you tap “I’m good” every time you skip a drink. It tracks drinks skipped and money saved, and helps you build momentum with friends.

Is this anonymous?

We ask for your first name. Your stats are always shared with your team.

Do I have to track everything I drink?

No. This isn’t a calorie counter or sobriety log. Just tap “I’m good” when you say no to a drink—simple as that.

How does it work?

Every time you skip a drink, tap “I’m good.” Your team sees your progress, and you see theirs. You’ll watch skipped drinks and savings add up personally, on your team, and across your extended network.

Is this an abstinence-only app? Do I need to quit drinking to join?

Not at all! This app is about celebrating every mindful choice, big or small. Whether you skip one drink or many, you’re part of the movement and your progress matters. It’s about mindful drinking, not total abstinance. You tap when you skip a drink, not when you drink.

Why should I use this instead of a regular habit tracker?

Because drinking is social, and cutting back is easier when you’re supported. This isn’t just a tracker, it’s a movement.

What’s the goal?

To skip 1 billion drinks together—and to change the culture around drinking by making it easier (and more fun) to say no.

Who is this for?

Anyone who wants to cut back on drinking without pressure or shame. Whether you’re sober-curious, taking a break, or just drinking less—it’s for you. If you have a dependence on alcohol, this app is not a substitute for treatment. If you need to quit drinking, we recommend AA: https://www.aa.org/

What do you mean by “team”?

Your team is made up of people you invite and who invite others—like a ripple effect of encouragement.

Does it cost money?

Nope. The app is free to use. Some features will eventually be gated with a pay-what-you-can model, but we want everyone to use the app!