What's I'm Good?
I’m Good is a social, gamified app that helps you drink less without pressure, shame, or judgment. Built around a simple but powerful action—saying “I’m good”—the app makes every declined drink a win. Users earn points, track streaks, and complete community challenges, all while teaming up with friends or joining themed crews. Whether you’re sober-curious, cutting back, or just skipping a few rounds, I’m Good gives you a fun, empowering way to stay on track while staying social.
At the heart of the movement is the 1 Billion Drinks Declined Challenge—a global mission to collectively turn down one billion alcoholic drinks. Every time a user taps the “I’m Good” button in real life, they log one more step toward that bold goal. The app tracks live global progress, turning individual choices into collective impact. With wearable integration (Apple Watch, Whoop, Oura Ring), daily reflections, and a growing crew of ambassadors and allies, I’m Good makes cutting back a game anyone can win—and a movement everyone can be part of.
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